bugle blog

Great Sales Training is proven to have a strong impact in salespeople’s performance, motivation and confidence. It’s easy to understand why. But what makes Sales Training great? How can you offer your sales team the best chance at a high performance? In this article, you’ll find the resources you need to plan, create, develop, run and report on the perfect sales training academy.

A great digital training platform will allow you to easily create, manage and report on your customer, partner and team training. But it will also allow to integrate with other software to increase efficiency, productivity, agility, data management, reporting, or simply to offer a smoother experience to your audience. Here are the top integrations you should consider to give your business a boost.

Planning, budgeting, reporting, defining new goals, strategising. For most of us, the last quarter of the year is a time for reporting and reflecting on what was done, what went well, and what needs to improve. And, on the other hand, to plan for the future, overcome new challenges, define new goals and prepare for a successful year.

In this article, you can find out how a digital academy can help you achieve your new set goals, overcome challenges, and drive success, whether you work in Marketing, Sales, Customer Success, Partner Management and Operations, or Human Resources.

Although Sales training is always important, there comes a time when putting an organized Sales Academy in place is crucial to your sales training programme’s effectiveness and efficacy. Also, there are some factors that influence this need.

A great Sales Academy, that actually has an impact on your team’s performance must be well planned and have a framework that ensures its effectiveness and efficiency. To do that, you need to follow these four steps.

Sales training is a key component of your business success. The better prepared your sales reps are, the better they will do their job. To make sure your training is readily available, organized and can be measured, you will need a training platform. But how to choose the right one for your company?

The popularity of working remotely had been growing steadily, but somewhat slowly, in the last decade. In the last few years, hyper-mobility brought new opportunities to flexible working hours and more meaningful (and productive!) working lives. But today, the COVID-19 pandemic has triggered a massive and imperative change: to comply with social distancing norms, employees are encouraged to stay away from their traditional workplace as much as possible. This means more companies need to adopt a “working from home” mindset as the new normal.

If your sales strategy successfully integrates educational content, and your sales reps understand they can be helpful and knowledgeable instead of “salesy”, the entire sales process can become shorter and more effective. Also, educational content can help you build trust and a great relationship with your customers.

Sales training is a very important part of the success of your sales team as it empowers your sales team with the knowledge, skills and confident they need to accomplish company goals. But, how do you know if your Sales Training Academy is effective? What are the best practices to run a successful Sales Training Academy?

Shortening the sales cycle is always a top goal for marketing and sales teams, however, it is one of the hardest KPIs to impact. In this article, we will share how you can use educational content to reduce this time to customer period, while also collecting all the other benefits of this solution.