Although Sales training is always important, there comes a time when putting an organized Sales Academy in place is crucial to your sales training programme’s effectiveness and efficacy. Also, there are some factors that influence this need.
A great Sales Academy, that actually has an impact on your team’s performance must be well planned and have a framework that ensures its effectiveness and efficiency. To do that, you need to follow these four steps.
Sales training is a key component of your business success. The better prepared your sales reps are, the better they will do their job. To make sure your training is readily available, organized and can be measured, you will need a training platform. But how to choose the right one for your company?
The popularity of working remotely had been growing steadily, but somewhat slowly, in the last decade. In the last few years, hyper-mobility brought new opportunities to flexible working hours and more meaningful (and productive!) working lives. But today, the COVID-19 pandemic has triggered a massive and imperative change: to comply with social distancing norms, employees are encouraged to stay away from their traditional workplace as much as possible. This means more companies need to adopt a “working from home” mindset as the new normal.
If your sales strategy successfully integrates educational content, and your sales reps understand they can be helpful and knowledgeable instead of “salesy”, the entire sales process can become shorter and more effective. Also, educational content can help you build trust and a great relationship with your customers.
Sales training is a very important part of the success of your sales team as it empowers your sales team with the knowledge, skills and confident they need to accomplish company goals. But, how do you know if your Sales Training Academy is effective? What are the best practices to run a successful Sales Training Academy?
Shortening the sales cycle is always a top goal for marketing and sales teams, however, it is one of the hardest KPIs to impact. In this article, we will share how you can use educational content to reduce this time to customer period, while also collecting all the other benefits of this solution.
There is no sales rep in the world who can hit the ground running as soon as they start in a new job. In fact, a recent study by Accenture* suggests that 42,5% of sales reps take ten months or longer to become productive enough to contribute to company goals.
Does your organisation already provide sales training? Excellent! Could you make it better? Probably… We have put together a list of tips that will help you evaluate and adjust your sales academy. Our goal? Help you improve the effectiveness of your sales training.
Educating leads and customers is very important: from communicating with a large number of potential customers, to retaining your existing customer base. High-quality content builds trust and credibility, making it easier to be found online, generating more leads and keeping your customers engaged and happy. But you need to make sure you are there when your customers and potential customers are looking for education in a subject related to your business.