Are you a digital trailblazer that works with a software as a service (SaaS) product? Have you been navigating the realms of app integration, organic growth and cloud reliability? Are you ready to take on the challenge of creating the perfect user guide for your product? Then this article is for you.

Congratulations! You have your new academy with great courses for your audience. Now, it’s time to get your audience’s attention and engagement to make it a success. Here are some practical tips on how to do it.

Have you realized that your customer training academy is a valuable source of customer feedback? This article will delve into this topic and help you understand the usefulness of your learning academy in gathering customer insights.

Product adoption and client engagement are key factors to the success of any business. That said, not all companies are already leveraging customer education’s benefits for customer success.

Some products (especially SaaS) can go through several product updates in short periods of time. This can make it difficult for you to help your customers keep up with the updates and, if this is not handled correctly, can have a deep negative impact in your customer’s product usage and satisfaction.

Managing a contact centre requires a huge amount of flexibility: organisations needs to be able to successfully manage the daily operations of the workforce across multiple channels in order to ensure that every customer request — regardless of channel and personal journey — is fulfilled. This means juggling many activities, different people, diverse time zones… let alone the onboarding, ongoing training and reporting for all agents at all locations. This is a very demanding job, no doubt. But there is one thing that can help you ease this load and overcome some of the challenge of contact centre management: online video training.

In this guide, you will find the 7 steps you need to take to set up an effective and efficient Customer Training in your company. 

Customer Success teams often wonder whether the type of product should dictate their customer education tactics. Does a self-service product require a different customer education approach from a more complex one? This article aims to clarify our opinion on this matter.

One of the big red flags for customer churn is lack of engagement with your product and your company. Once your customers stop using your product and stop answering your calls, it's just a quick step for them to cut all ties. The trick to avoid this is to keep them happy and engaged. But how do you do that?

How satisfied are you with your customer onboarding process? Would you say it is as effective as it could be? Are you confident your customer funnel does not become narrower after their first visit? In business, as in real life, you generally only have one chance to make a strong impression. A successful customer onboarding strategy does more than attracting customers: it also makes them stay, converting them into long-term paying users.