As in any tool, making it easy for your users to find what they need is key. In a digital academy, this means it should be easy for your students to find the training content they are looking for. Here are some tips on how to organize your training content to make sure your learners have a smooth experience and don't waste time that should be used for the actual training.
7 tips to organize your content to make it easy to find
1. Categorize your training content
When adding your courses and other training content to your training platform, make sure you have relevant categories that your learners can identify at a blink of an eye. If it makes sense to your training programme, include sub-categories that will go a step further in organizing your content. Of course, you need to make sure you assign the content to the categories in a way that causes no doubt at all in your students’ mind. In case of doubt, create additional categories instead of just adding the content to somewhat related category.
2. Have a search area
Another way to make it easier for your learners to find what they are looking for is to have a search bar in your platform. This has a double advantage: on one hand, all internet users are used to using a search tool to find what they need so they can do a quick search to find what they need. This is especially important as your training programme grows. Make sure the search is proper working order.
On the other hand, if your training platform has a detailed reporting feature, you will be able to see the most searched words or phrases which will give plenty of clues of what your audience looks for the most – and in case you don’t have that content covered already you will know you need to create it.
3. Student or “My Activity” area
Another way for your students to easily find content, is to have a student or activity area where they can quickly resume a course where they left off, download course certificates, check completion and grades of courses and so on.
4. Create learning paths
A learning path is a sequence of training content your students need to complete, where the following content is only available upon completion of the previous one. So, including learning paths for your students will allow them to have a clear view of what’s next, and the order you want them to take the courses.
5. Segment your training audience
It’s highly likely that not all your students will need to access all your training content. So, to make sure each learner is not lost in a world of training content, you can assign specific content to a specific student or group of students. This way, the students will only see the training content that is relevant for them.
Segmentation can go many different ways depending on who you are training and the purpose of your digital academy. You can segment by type of customer or partner, team member seniority or department, region your sales reps work on, language, if your academy has two different audiences (e.g. customers and customer care teams; partners and employees, etc.).
6. Relevant training content titles
When creating your training content titles and descriptions, make sure you think about the titles from your audience’s perspective. Think about what they would call your course and how they would search for it. In marketing, this is part of an SEO (search engine optimization) strategy and it is nothing more than making your content easy to find. The same goes for your training content – not only it needs to be easy to find (for example in the search bar of training tool), but it will influence the expectations your students have of the course and what they learn.
7. Ever heard “a picture is worth a thousand words”?
Make sure the image you use as the cover image for your course or documents is relevant to the content topic and that it is not broken, cut or pixelized. The cover image is the visual identifier of your course so it should help your student make the connection with both the title and content.
Also, make sure your image looks good and fits perfectly where it needs to go. A botched image can be a deterring factor for the student and makes it look like you don’t care (so why should they care?).
Here’s an additional tip related to the visual aspect of your training platform: make sure you offer a fully branded immersive experience to your audience in your training platform by customizing it with your logo, colours, fonts and other visual identifiers.
You can learn more about using bugle's organisation features to ensure a better training experience and improve results in this article.
You may also find interesting:
The North Star metric and bugle's use case (guide)
How to prove online training impact (guide)
How to get more ROI from your training (article)
12 tips to choose the right training platform (article)
Why online video training is the smart choice for your business (article)
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