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Francisca Cordeiro

Francisca Cordeiro

Head of Customer Success at bugle

Recent Posts

2 Ways to Make your Customer Onboarding Scalable

Onboarding is a crucial time in your relationship with your clients as it creates the ground in which you plant the seeds for a long and fruitful relationship - when done well. Doing it right is no easy feat, as it is usually very time consuming for your Customer Success team and when your company is growing this can lead to a few challenges, namely, scalability.

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Onboarding is a crucial time in your relationship with your clients as it creates the ground in which you plant the seeds for a ...

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How can low-touch feel like high-touch?

Different companies have different customer success approaches, and the decision between a low-touch or high-touch support model is usually dictated by strategic drivers as much as economic constraints. The two models are generally portrayed against one another, as often companies transition from high- to low-touch when scaling their business.

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Different companies have different customer success approaches, and the decision between a low-touch or high-touch support model ...

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Preventing Customer Churn: how to identify and fix red ...

In this article, we will look at the top five red flags that can lead to customer churn. For each of these red flags, we will share practical tips that customer success managers can use to mitigate them, as well as valuable insights on how to combat churn throughout the entire customer journey.

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In this article, we will look at the top five red flags that can lead to customer churn. For each of these red flags, we will ...

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The courses you need for great customer onboarding

Customer Onboarding is a crucial time for your customers’ success as it can set the tone in terms of product adoption, usage, satisfaction and relationship with your brand and product. One of the questions we get asked frequently is: what makes a great onboarding training programme. Here’s the answer.

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Customer Onboarding is a crucial time for your customers’ success as it can set the tone in terms of product adoption, usage, ...

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How to increase your audience’s engagement with your ...

Congratulations! You have your new academy with great courses for your audience. Now, it’s time to get your audience’s attention and engagement to make it a success. Here are some practical tips on how to do it.

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Congratulations! You have your new academy with great courses for your audience. Now, it’s time to get your audience’s attention ...

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8 quantifiable reasons to make training available to ...

If you are yet to be convinced that training your leads, customers, partners, associates and internal staff is a worthwhile investment, here are eight quantifiable ways that training will directly impact your business metrics and will help you build a bullet-proof case for implementing an academy.

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If you are yet to be convinced that training your leads, customers, partners, associates and internal staff is a worthwhile ...

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Stop churn: Why customer education is key to success

In the business world, retention is permanently a hot topic. We all know that it typically costs far less to retain a customer than it does to acquire a new one. This is one of the reasons the acquisition funnel needs to be optimised at every stage to ensure that no one falls through the cracks.

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In the business world, retention is permanently a hot topic. We all know that it typically costs far less to retain a customer ...

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